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#OneRaya

A Collection for Unity

It has been awhile since I've shot a campaign, let alone one for Raya. I was contacted by Izrin of InnaiRed about her concept for this year's collection and I didn't hesitate for a second to say YES! 
InnaiRed has always been the epitome of class and elegance with the perfect balance of femininity. I have been meaning to meet the team behind the brand and was estatic to be able to do so as one of their faces, along with Deborah Henry and actress Diana Danielle.
Shot at photographer Chuan Looi's studio and dolled up with #hanyaKhirKhalid. We had jewel-toned lids with slicked back hair thanks to Ckay Liow. The styling was on point and we also helped to debut Wanderlust+Co x InnaiRed's Raya Collection if you look closely at our accessories.
Needless to say, a collection about unity with women at the helm of these brands! Hope you enjoy the pictures and the collection!
Photographer: Chuan Looi
Art Direction: Izrin Ismail + Marcus Low
Makeup: Khir Khalid
Hair: CKay Liow

InnaiRed x Wanderlust+Co

One Raya. The beauty of Malaysia’s melting pot of people and culture formed the initial inspiration for this year’s collection .

The campaign imagery brings to life the essence of unity in diversity, by showcasing these three stunning personalities of different backgrounds. Social activist @deborahenry, actress @dianadanielleb and TV personality @imsarahlian showcased the collection with a beautiful balance of elegance and sophistication, each bringing their own personality into the pretty-perfect pictures .

The beauty of Malay style ingenuity can be highlighted by anyone and everyone. Because we truly are one.
@InnaiGroup
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